Branding, Icon Design, Web Design, App Design
Creative Direction, Icon Design, Web Design, Motion Testing
Imagined around the initial of the brand, I developed the mark and typography. The mark was imagined as a stamp or stencil. I also developed a simple visual language to be used in the application while filtering the ads.
Hoods was imagined to be as perfectly accessible as the local supermarket's bulletin board. The released v2.0 has improved search functionality, a map-based discovery section and customised details for the categories.